38 | CHART 27 GROUP TRAVEL TRENDS Budget constraints were the most common challenge faced by the advisors when selling group travel. Other big challenges included managing client expectations, COVID induced restrictions and inventory not matching client requirements. CHALLENGES FACED IN SELLING GROUP TRAVEL Concerns with budget Managing client requirements/expectations is time-consuming COVID induced restrictions Available inventory does not match client needs Streamlining the processes from marketing to post sales Client preferences did not align with the available products/destinations Not enough support from suppliers Complexity in the product packaging Cash flow because of the upfront deposit requirements I do not have the expertise in selling group travel Supplier itinerary/schedule did not match with client’s vacation time Client had already visited the destination before I do not know the right suppliers 45% 43% 38% 27% 21% 21% 19% 17% 17% 16% 15% 7% 6%