30 | CHART 18 SUPPLIER SUPPORT Don’t make booking reservations complicated with constant changes. Eight out of ten advisors said that FAM trips or a personal experience would help them sell luxury vacations better. One advisor said that they see a greater jump in sales of a product after personally experiencing the product. One in two advisors stated that they would like higher commissions, and a similar share reinforced the demand for removal of NCFs. Better booking tools have also been a constant demand by advisors over the previous outlooks. Stated one advisor, LUXURY VACATION TRENDS FOR 2024 11% 19% 19% 20% 24% 37% 39% 44% 46% 46% 47% 51% 56% 56% 83% Access to revenue credit Post/video/reels/influencers on various social media Better performance-linked bonus structure Dedicated articles and stories in media Shorter lead time to access inventory Effective co-operative marketing promotions Clear communication on all policies Better supplier pricing Improved call center operations Stronger BDM support Commission on non-commissionable fees (NCF) Training programs Improved booking tools Higher commissions/more profitable Fam trip or personal experience