What have been the shifts in the travel advisor
community in the last few years? There has been a
surge of younger and newer travel advisors coming
in. Those with five years or less experience now form
nearly 25% of the advisor community, compared to
just 14% in 2020.
Those with over 30 years in the industry now repre-
sent only 32% of the community, compared to 40%
in 2020.
ADVISOR’S PROFILE
YEARS OF TRAVEL SALES EXPERIENCE, SHARE (%)
5%
9% 9%
8%
7%
22%
40%
13%
11%
13%
7%
9%
13%
32%
Less than 2 years 2-5 years 6-10 years 11-15 years 16-20 years 21-30 years 30+ years
2020 2024
32
|
CHART 26