In the last few years, many new advisors have joined the industry and are working independently. So, it becomes even more important to address the growing needs of the community in setting up and expanding businesses. And the most relevant training comes from learning the best practices of other travel advisors. Other points that advisors shared in this TMR Outlook were assistance in staying up to date with supplier policies and opportunities (40%), FAM trips (38%), and accurate travel industry news (34%). ASSISTANCE NEEDED IN GROWING THE BUSINESS ADVISOR AFFILIATIONS 2% 4% 6% 20% 24% 30% 34% 38% 40% 53% Social media marketing Assistance in finding a new job Lead generation Scripts for talking to customers Learning a new skill Shared stories such as value of travel advisors Getting accurate travel industry news Listing of fam trips Update on supplier policies and opportunities Best practices of other travel advisors CHART 22 | 29