CHART 4 | 13 Most advisors (89%) said that they buy their FIT tours from tour operators, while 78% of the advi- sors said that they build the package themselves. Advisors also consult destination management companies (DMCs) and wholesalers while build- ing tour packages. One advisor shared, “I like working with suppli- ers that provide pre-packaged bundles and then I tweak them by adding an FIT tour or two to meet clients’ needs.” Another advisor said, TRENDS IN LAND TOURS It all depends on the itinerary (that) the guest is requesting. TYPICAL SUPPLIERS FOR FIT LAND TOURS Tour operator I build the package myself Destination management company (DMC) Wholesaler Always Sometimes/often Never/Rarely/Unsure 28% 16% 8% 13% 61% 62% 54% 46% 11% 22% 38% 41%