KEY MOTIVATORS FOR TAKING A CRUISE VACATION What could be a better venue for a celebration than a cruise? With all the services taken care of, and a pre-de- cided itinerary, all you have to do is relax and enjoy the ride with your loved ones. Unsurprisingly then, 7 out of 10 advi- sors said that celebrating personal occasions and spending time together/family reunions were two of the key motivators for picking an ocean cruise. The most important motivator was crossing it off their bucket list, either for the experience of the cruise or the destination, said 73% of the advisors. 20% 35% 53% 61% 65% 66% 69% 71% 73% Celebrate professional achievements Lifestyle/Element of exclusivity Explore the unknown and have fun Explore unique, pristine destinations Preference for cruise vacations over land vacations Create new memories Spend time together/Family reunions Celebrate personal occasions Bucket list experience/destination TRENDS IN OCEAN CRUISE CHART 7 | 15