Advisors with more experience tend to sell more
ocean cruise vacations and their clients also typi-
cally have a higher per person per day spend. While
advisors said that their clients spent on average over
$650 per day per person on ocean cruise vacations,
advisors who made more than $1 million in annual
bookings in 2024 said that their clients spent nearly
$800 per person per day. This share was over $720
for advisors with over 20 years in the business.
One advisor shared,
I don’t go by the day. It’s the
grand total for the cruise,
[which] is usually anywhere
from $4,000 to $6,000.
AVERAGE PER PERSON PER DAY SPEND ON OCEAN CRUISE VACATIONS ($)
$666
$625
$799
$574
$694
$727
$689
$660
Up to $1Mn More than $1Mn Up to 5 years 6-20 years Over 20 years Agency IC/Advisor
All Advisors Annual Gross Booking, 2024 Years in Business Business Description
TRENDS IN OCEAN CRUISE
12
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CHART 4