BUSINESS CLASSIFICATION AGENCY/ADVISOR POSITION 5% 23% 19% 17% 18% 12% 7% 58% 42% The Independent Contractors represented a large pool of the travel advisor community who partic- ipated in the survey, at 63%. The share of retail agencies continues to dwindle. The percentage of advisors describing themselves as the owners of their business is also steadily increasing. Almost one in four contractors call themselves owners. The push towards entrepreneurship is a signifi- cant trend that needs to be noted, especially when it comes to addressing the training needs and community support that those younger in the industry will require to make this a thriving envi- ronment for all. CHART 20 | 31 ADVISOR DEMOGRAPHICS Retail travel agency with a storefront location Retail travel agency, non-storefront location Independent contractor working with a host agency IC/advisor working on your own Owner Manager Employee Independent Contractor (IC) ICs who identify themselves as owners