28 | CHART 17 TRENDS IN THE CRUISE SEGMENT Royal Caribbean International, Celebrity Cruises and Norwegian Cruise Line are the top selling cruise lines for advisors. The top-selling brands are those that cater to contemporary and premium cruises. Further down are the brands that also represent niche segments with regard to price range or product type. TOP SELLING CRUISE LINE BRANDS 81% 78% 73% 70% 63% 52% 52% 43% 39% 39% 34% 33% 31% 28% 28% 27% 27% 21% 15% 10% 7% Royal Caribbean International Celebrity Cruises Norwegian Cruise Line Princess Cruises Holland America Line Viking Cruises Carnival Cruise Line Oceania Cruises Virgin Voyages Azamara Regent Seven Seas Cruises MSC Cruises Silversea Cruises Seabourn Cruise Line Windstar Cruises American Queen Voyages Cunard Scenic Crystal Cruises Explora Journeys Costa Cruises