
Fam trip or personal cruise experience
Training programs
Improved call center operations
Improved booking tools
Stronger BDM support
Better supplier pricing
Better commissions/more profitable
Clear communication on all policies
Effective co-operative marketing promotions
Dedicated articles and stories in media
Lead time to access inventory
Faster payment reconciliation
Better performance-linked bonus structure
Post/video/reels/influencers on various social media
SUPPLIER SUPPORT TO ENABLE HIGHER SALES OF LUXURY CRUISE VACATIONS
76%
46%
43%
37%
35%
34%
33%
29%
27%
18%
17%
16%
10%
9%
Lately call centers are
manned by unexperienced,
untrained new agents which
lead to long phone holds
and wrong information
given. This reflects badly on
the vendor’s image.
Some advisors feel that they don’t have
enough support from the suppliers to sell
as many luxury cruise vacations as they can.
Fam or familiarization trips rank the highest
(76%) among ways to support them. After
all, they can describe and upsell the product
better if they have experienced it firsthand.
Training programs (46%) and improved call
center operations (43%) also rank high on
this list.
An advisor shares:
BRAND PERCEPTION IN LUXURY CRUISE
CHART 22
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