“River cruises are a fabulous product and everyone comes home satisfied, even with low

river levels and other challenges, but getting past the high sticker price is the biggest challenge.

Once the sale is made and the clients travel, they are extremely happy, however.”

“I was fortunate enough to do the Danube 10 years ago and the first-hand information was the

best publicity I could pass on to my clients, and I have successfully booked many clients on

them.”

“I am semi-retired, but I still have people calling and wanting me to put together a group

river cruise.”

“Love them! Lots of ocean cruisers have been everywhere and river cruising has opened up

a whole new world for them!”

“I have sold many river cruises, mostly either Viking or Tauck, and have always had repeat

customers. Clients always return satisfied with the experience, and the lines do everything in

their power to be sure of customer satisfaction.”

“I have a multi-generational family group that did their first river cruise on Adventures by Disney

on AmaWaterways last year. They loved it so much they did a different ABD on AmaWaterways

river cruise this year, are looking at another for next year. They are hooked on river cruising.”

“I have clients who sail Uniworld often, and I do not need to sell them on the idea of repeating.”

“I love river cruises. I just had a $100,000 booking with Crystal River Cruises.”

“At first, I was selling Viking River Cruises because of their advertising campaign on our local

PBS station. Then I began getting referrals. We had several consumer events, which created more

bookings as we were educating the clients on the benefits of river cruising.”

We asked advisors to share their own stories about selling river cruises. We got nearly 400 responses,

many of which we might classify as love letters.

Here are some highlights:

ADVISORS SPEAK OUT:

A Love Story – River Cruises

and the Travel Trade