LETTER FROM THE PUBLISHER
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KEY FINDINGS
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INTRODUCTION
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METHODOLOGY
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ADVISOR DEMOGRAPHICS
Chart 1: Advisors By Type, Annual Gross Bookings
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Chart 2: Agency Annual Gross Sales, 2019
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Chart 3: Expedition Cruise Sales, Advisor By Type
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Chart 4: Reasons For Not Selling Expedition Cruise
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Chart 5: Outlook For Expedition Cruise Gross Sales, 2021
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CLIENT PREFERENCES AND MOTIVATION
Chart 6: Prominent Client Profiles For Expedition Cruises
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Chart 7: Clients’ Primary Purpose To Take An Expedition Cruise . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
Chart 8: Most Popular Destinations For Expedition Cruise
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Chart 9:
Key Client Motivations For Taking An Expedition Cruise
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Chart 10: Expedition Cruise Booking Vs. Client Preferences
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SELLING A SPECIALIZED PRODUCT
Chart 11: Expedition Cruise Sales By Supplier Brand
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Chart 12: Outlook For Client Attitudes Towards Expedition Cruise Post Covid-19
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Chart 13: Top Marketing Mediums To Promote Expedition Cruise
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BUILDING A SUPPORT SYSTEM
Chart 14: Preferred Expedition Cruise Training Programs
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Chart 15: Primary Reasons Advisors Work With Expedition Cruise Suppliers
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BREAKING THE 2020 ICE: A SLOW VOYAGE
Chart 16: Recovery Of Cruise Products Post Covid-19
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CONCLUSION
TABLE OF CONTENTS