24 | Winning In The Tech Era Host agency franchisor Cruise Planners, is the nation’s largest home- based travel agent franchise network Cruise Planners positions a nationwide network of 2,500 franchise owners for success by providing innovative marketing programs, proprietary and cutting-edge booking and technology tools, as well as professional development and hands- on training with the industry’s top executives Cruise Planners has proven itself to be a disruptor in the travel technology space “We firmly believe that technology is one of the core pillars of our business,” relays Brian Shultz, chief information officer, Cruise Planners “We take great pride in not only attending to the needs of our advisors, but also in understanding the changing landscape and providing tools that are on the cutting edge of technology “We were one of the first agencies to offer mobile technology to both advisors and customers We also were an early adopter of digital assistance tools like Alexa Beyond that, we work hand-in-hand with travel advisors every day to understand the challenges they face, and then develop technology-based solutions to address those challenges Because of that, we are a leader in travel technology innovation – bringing tools never before seen in the industry to market before any of our competitors” The comprehensive platform of travel technology made available to travel advisors through Cruise Planners includes: TECHNOLOGY SUITE Advisor app to access client information and bookings on-the-go, search for reservations, chat with clients, and more Task Manager™ made just for travel advisors, with final payment reminders, reservation notifications, etc Schedule live video planning sessions with clients through LivePlanner™ TRAVEL ADVISOR WEBSITE Website management tools to add custom pages Customer forms for easy data collection Escorted tour and all-inclusive resort searching CUSTOMER RELATIONSHIP MANAGEMENT SOFTWARE Proprietary booking, reservation management and client management system Customizable dashboards based on travel advisor needs Hundreds of features to help travel advisors maintain their businesses “We never rest on our laurels when it comes to technology,” says Shultz “We are constantly evolving and taking into consideration the needs of our advisors and how we can make them more efficient – it’s what drives our innovation” To learn more about how Cruise Planners can help travel advisors understand and utilize the latest technology to generate more prospects, close more deals, better serve clients, and maximize their businesses, visit wwwcruiseplannerscom Those interested in becoming a Cruise Planners franchise owner can visit wwwcruiseplannersfranchisecom FROM THE SPONSOR: CRUISE PLANNERS (continued on page 11) “The travel advisor’s role continues to require them to connect to larger agency organizations in order to utilize the best booking platforms, access competitive rates, and provide their clients the support and services they want.” – Azzam Hajyousif, former travel agency owner, and current COO of LeisureBlox