FROM TRAVEL AGENTS TO TRAVEL INFLUENCERS: Adapting to the Social Media Age SPONSORED BY
2 | From Travel Agents to Travel Influencers Executive Summary                            3 Why Social Media is So Important … And What It Means for Travel                  4-5 Travel Advisor Social Success Stories            6-9 Different Platforms, Different Types of Posts    10-13 Best Practices for Creating Compelling Content                       14-15 Mistakes to Avoid on Social                 16-17 Content Creation Secrets From Travel Influencers                     18-19 The Effect of Being a Travel Influencer        20-21 Looking to the Future of Social                 23 Conclusion: Take Action                    24-25 From the Sponsor: Cruise Planners              26 TABLE OF CONTENTS © 2023 Travel Market Report